Guidelines

RREFLEKT Brand & Content Guidelines

RREFLEKT is raw.real.you. We celebrate honest, personal, original creativity — and these guidelines keep our community a place creators are proud to be part of.

What RREFLEKT stands for

We believe in raw.real.you — authentic storytelling over polish for its own sake. The best RREFLEKT content feels like you: personal, honest, and made with care.

What we love to see

  • Authentic storytelling that sounds like your real voice
  • Your personal style and point of view
  • Honest, original creativity
  • Respectful, inclusive expression
  • Content you made yourself
  • Brand tagging where a campaign asks for it

What isn’t allowed

  • Hate speech or discrimination
  • Harassment or bullying
  • Fake engagement — bought followers, bots, or fake views
  • Stolen or reposted content you don’t have rights to
  • Misleading or false claims about products
  • Offensive, explicit, or harmful content
  • Illegal activity of any kind
  • Spam or low-effort content made only to farm rewards

Tagging & disclosure

When a campaign asks you to tag RREFLEKT or use specific hashtags, please include them. Where content is sponsored or affiliate-driven, be transparent with your audience — honesty builds the trust that makes this community work.